Such short little lives our pets have to spend with us, and they spend most of it waiting for us to come home each day.

Imagine eating the same food, day in day out, filled with synthetic nutrients and

oxidized oils, along with 75% ETHOXYQIN, a carcinogenic preservative.  
Human FDA standards only allow 5%!  

The old way is to say, "oh they're just animals", and more common is my pet has

a sensitive stomach and they get the best of the best food, but pet lovers may not be

aware of the non-nutrients (wheat, corn...) and toxins in their pet's food.

Many give up when their pet is deemed with a sensitive stomach, or chronic loose bowels,

and then feel compelled to forever feed a pre-set diet.  

Let's face it caring for a pet takes effort, and in our modern life, especially many

opt for what is convenient, rather than wholeness.  

Convenience doesn't equal health.  

While studying health coaching, our school president gave a lecture about USA

healthcare system and the struggle to integrative real health recovery in hospitals.

Research showed patients with health coaches, recovered quicker or didn't even need hospitalization.  Yet hospitals could not remain solvent. The dollar bottomline, still has

dominion of our health.  

And we do the same with our pets. We spend a lot of money and think they are getting

the best care.  Sorry folks, not necessarily.  

I learned first hand how threatened the pet food industry and conventional

veterinarian community can get, when they sense we are treading on their "territory".  

But beacons are finding ways to shine through, breaking the old paradigm of toxic feeding

to real whole food education and research.  

If you haven't read Dr. Karen Becker's book Forever Dog, it is a must read.